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Privacy Policy

Effective Date: 01/11/2025
Last Updated: 01/11/2025

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1. Introduction
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Welcome to Beauty Formulation (“we”, “our”, “us”).
We value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, and protect your data when you visit our website www.beautyformulation.com or interact with our services.

By using our website, you agree to the terms of this Privacy Policy.

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2. Information We Collect
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We may collect the following types of information:

  • Personal Information:
    When you fill out a contact form, subscribe to a newsletter, or make a purchase, we may collect your name, email address, postal address, and payment information (processed securely via Wix or our payment partners).

  • Automatically Collected Data:
    Wix automatically collects technical data such as your IP address, browser type, device information, and browsing behaviour through cookies and analytics tools.

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3. How We Use Your Information
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We use the information we collect to:

  • Process orders and payments.

  • Respond to your inquiries or requests.

  • Send order updates, newsletters, or promotional offers (if you opt in).

  • Improve our website and customer experience.

  • Comply with legal obligations.

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4. Sharing Your Information
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We do not sell or rent your personal data.
However, we may share information with:

  • Wix.com Ltd. – our website hosting provider that helps process data securely.

  • Payment processors (e.g., Wix Payments, PayPal, Stripe) – to complete transactions.

  • Email marketing services – if you sign up for newsletters.

  • Legal authorities – if required to comply with legal obligations.

All third parties we work with are required to comply with data protection laws.

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5. Cookies and Tracking
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Our website uses cookies to:

  • Ensure proper website functionality.

  • Analyse traffic and usage through Wix Analytics or Google Analytics.

  • Remember your preferences.

You can manage or disable cookies through your browser settings.

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6. Data Retention
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We keep your personal information only for as long as necessary to fulfil the purposes outlined in this policy or as required by law.

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7. Your Data Protection Rights
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Under the UK GDPR, you have the right to:

  • Access the personal data we hold about you.

  • Request correction or deletion of your data.

  • Object to or restrict processing.

  • Withdraw consent (for marketing emails).

  • File a complaint with the Information Commissioner’s Office (ICO) at www.ico.org.uk.

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8. Security
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We use secure systems (through Wix and its partners) to protect your personal information against unauthorised access, alteration, or loss.

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9. Links to Other Websites
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Our site may contain links to third-party websites. We are not responsible for their content or privacy practices. Please review their policies before providing any personal information.

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10. Contact Us
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If you have any questions about this Privacy Policy or wish to exercise your rights, please contact us:

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Beauty Formulation
Email: hello@beautyformulation.com
Website: https://www.beautyformulation.com
Location: Brizlincote Valley, Burton on Trent, United Kindom

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